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2022-08-15
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Foton Lovol Wang Yurong: accelerate scientific and technological innovation to promote industrial upgrading

Foton Lovol Wang Yurong: accelerate scientific and technological innovation to promote industrial upgrading

China Construction Machinery Information

Guide: on April 21, 2013, China National Agricultural Machinery Exhibition was held in Zhengzhou International Convention and Exhibition Center. During the exhibition, the on-site speech on the theme of implementing brand strategy and promoting industrial upgrading at the 2013 China Agricultural Machinery Industry Development Forum was collated and recorded on site about Li Xiao, deputy general manager of Chery Heavy Industry Co., Ltd

on April 21, 2013, China National Agricultural Machinery Exhibition was held in Zhengzhou International Convention and Exhibition Center. During the exhibition, the theme of the Forum on the development of agricultural machinery industry in small countries with large load impact in mid-2013 was to implement brand strategy Promote industrial upgrading "To sort out and record some strategic ideas and layout in the development of China's agricultural machinery industry, such as Li Xiaogao, deputy general manager of Chery Heavy Industry Co., Ltd., Wang Yurong, deputy general manager of Foton LOVOL Heavy Industry Co., Ltd., Wang Kejun, deputy general manager of China First Tractor Co., Ltd. the following is a wonderful speech by Wang Yurong, deputy general manager of Foton LOVOL Heavy Industry Co., Ltd.

I. Development Trend of global agricultural equipment

global agricultural equipment technology development performance The transformation has roughly experienced three stages: the first stage is the first stage. Before the 1960s, the tractor transmission technology was mainly low-end mechanical shift technology, and the transverse axial flow technology of harvester separation technology was mature; In the second stage, in the 1970s and 1990s, the synchronizer and power shift technology of tractor transmission technology were mature, the traditional manuscript pursuer technology of harvester separation technology was mature, and the longitudinal axial flow technology appeared; In the third stage, after 2000, the tractor technology HST and CVT technology developed rapidly, and the draft pursuer and longitudinal axial flow of the harvester separation technology became the mainstream. It can be seen that more intelligent and more efficient is the main development direction of the global mainstream agricultural equipment product technology

II. Development trend of global agricultural equipment industry

after more than 170 years of development, the global agricultural equipment industry has experienced the development process from free competition to gradual integration into an oligarchic competition pattern, which is mainly divided into three stages. The first stage is the free competition stage from 1840 to 1960, which is characterized by a relatively single product line of major enterprises; The second stage is the industrial integration stage of developed countries from 1961 to 2000, which is characterized by the continuous expansion of major enterprise products; The third stage is the stage of global industrial integration after 2001, which is characterized by the gradual improvement of major enterprise products. Finally, the competition pattern of a few large multinational enterprises and professional product manufacturers providing complete machine solutions has been formed

III. Development of domestic agricultural equipment industry

1 detection of shear mechanical properties of butt fasteners and bases to stop sliding, damage, change stiffness, tension and compression Domestic market demand upgrading. The continuous transfer of rural labor, the rapid development of cooperatives, large agricultural machinery and other business entities, and the continuous adjustment of agricultural industrial structure have put forward higher requirements for the development of agricultural equipment technology, and the needs of users have upgraded to a more reliable, efficient, energy-saving and comfortable direction

2. The domestic industrial development pattern is facing adjustment. The current situation of China's main agricultural machinery industry: there are more than 33 industries above the tractor scale, and the C4 share of the industry is 75%; The number of Enterprises above the scale of corn machine is more than 30, and the C4 share of the industry is 55%; There are more than 60 enterprises above the scale of rice machine, and the C4 share of the industry is 60%. On the whole, China's agricultural equipment enterprises are small in scale and large in number. 4.2 sand should comply with the relevant provisions of jc/t 622. The degree of specialization is not high, and the industrial technology and reliability need to be rapidly improved; The industry competition is disordered, and the competitive environment needs to be standardized

3. Government subsidies promote the rapid development of the industry. Since China began to implement the subsidy policy for the purchase of agricultural machinery in 2004, the output value of domestic agricultural machinery industry has maintained a continuous growth trend. In 2012, the total output value of agricultural machinery industry reached 338.2 billion yuan, with a year-on-year increase of 19%, becoming the world's largest agricultural machinery manufacturing country, and the innovation ability of agricultural machinery industry has also been greatly improved

IV. how does Foton Lovol improve its competitiveness

1 Product innovation. Foton Lovol heavy industry has strengthened product innovation and constantly pursued product technology upgrading

2. We have integrated global resources, built a scientific and technological innovation system, and established a trial production and Testing Center for agricultural equipment

3. 12. Capacity building of components when the experimental machine is not in use. Lovol engine factory in Tianjin has a total speculation of 2.6 billion and an annual production capacity of 200000 units; Lovol bridge box factory, located in Linyi, Shandong Province, produces and sells 600000 sets of bridge boxes every year. It is one of the large bridge box production bases in China

4. Service innovation. It has established a customer information service platform with the largest scale and the strongest service function in the industry, implemented the "one-stop zero distance" service project, realized the full life cycle management of products, and continuously improved the core competitiveness of services. (the "one-stop zero distance" service project mainly includes: Implementing "zero distance service"; sending workers by SMS, realizing the "123 project" of time limited service; realizing the "remote diagnosis" function; bringing the "mobile service station" to the field, realizing "zero distance docking" with customers, so that users can enjoy high-quality services anytime and anywhere.)

5. Brand innovation. Promote brand franchise. In 2013, the proportion of double line franchise of tractors and harvesters reached more than 66%. Comprehensively promote the construction of brand image stores of agricultural machinery. In 2012, 280 image stores have been completed

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