The hottest Wilkie China inverter market has enter

2022-09-22
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Wilkie: China's frequency converter market has entered a period of rapid growth

with the rapid development of frequency conversion technology and the expansion of product functions, frequency converters have been unprecedentedly developed and applied in modern industries such as cement, elevator, printing, electric power, medicine, communication, transportation, electric power, electronics, environmental protection and other fields. Almost all industries of the national economy are inseparable from frequency converters. China, with sustained and rapid development, is a rare development opportunity for the global inverter industry

China's inverter market is expanding rapidly. According to an authoritative domestic statistics, in the past few years, China's inverter market has maintained an annual growth rate of 25% - 35%, ranking first in the electrical industry. Far more than China's GDP growth in recent years; It is expected that this growth rate will remain above 25% on average for at least the next 10 years. Chen Jianyi, CEO of Wilkie China, revealed in an interview that the current growth rate of frequency converter installation capacity (power) in the Chinese market is actually about 20%. Based on this growth rate, China's frequency converter market will not mature and gradually saturate until at least 15 years later

Chen Jianyi was once one of the founders of the largest private soft starter manufacturing enterprise in China. After joining Wilkie, he became the head of Wilkie China. Chen Jianyi said that China is vigorously developing low-carbon economy and circular economy, and actively advocating energy conservation and emission reduction. As the core energy-saving equipment of electric drive system, frequency converter has broad development space. At present, there are at least 360million kW motors with variable load and energy-saving potential in China. The annual installed motor capacity is about 40million kW. At present, the annual market capacity is about 35billion yuan

with the refinement of the market and the diversification of user needs, domestic inverter production technology continues to upgrade, product functions are also improving day by day, product quality has passed, and has been trusted and widely used by users. According to insiders, the integration and systematization of domestic frequency converters are getting higher and higher, and some special frequency converter products have appeared. In addition, the application field of frequency converters is also expanding. Chen Jianyi believes that benefiting from energy conservation and emission reduction and the green new deal, as an important equipment for energy conservation, the inverter industry has great potential and is widely used in: electric power, water conservancy, chemical industry, metallurgy, machinery, building materials, engineering and construction machinery, environmental protection, agriculture and Forestry, processing and manufacturing, mining, military industry, textile, coal, papermaking, cigarettes, water supply and other industries. Almost all motor mechanical transmission loads have been widely used in inverter. At present, fans and pumps with outstanding energy-saving effect and large capacity are also being popularized

it can be seen from President Chen's expression that he is confident in his own inverter technology and in China's inverter market. Speaking of Wilkie's performance, President Chen said: in 2009, the second year of entering the Chinese market, Wilkie's sales exceeded 80million yuan. In 2010, Wilkie's performance is expected to exceed 150million yuan, ranking first among its peers in Shanghai and ranking first in the country as soon as possible

China's inverter technology is expected to occupy the commanding heights

inverter is a high-tech product with high technology content, high added value and high return. Like it industry, this industry covers all industries related to frequency converter technology, namely the production of power electronic devices, the production of drive and protection integrated circuits, electrical transmission and system control technology, industrial applications, etc. Chen Jianyi said that power electronic technology, motor control mode and automation control level determine the development level of frequency converter

industry experts said that the development of information technology has also led to the development of frequency conversion technology. The introduction of DSP operation technology into frequency converters has made complex real-time operations easier and easier by providing means to form a complete set of systems. Variable frequency speed regulation is considered to be the most ideal speed regulation scheme and represents the development direction of electric drive because of its high speed regulation accuracy, low starting energy consumption, advanced technology, rich functions, simple operation, strong versatility and easy formation of closed-loop control. Since Wilkie has a leading edge in the field of frequency conversion and speed regulation, its own technical characteristics have become the biggest weapon for Wilkie to quickly open the market and establish a brand after it entered the Chinese market

in recent years, the rapid development and successful application of AC speed regulation have broken the dominance of DC drive in the field of speed regulation in the past, and AC speed regulation drive has entered the era of AC frequency conversion. At present, China has mastered the direct speed control theory (DSC), which also marks that China leads the world in motor control technology. Chen Jianyi is very optimistic about the development of frequency conversion technology in China

the high-voltage and high-power frequency converter has become the focus of competition among major electrical companies in the world because of its great technical difficulties in electromagnetic compatibility, electromagnetic radiation, series technology and so on. At present, many domestic frequency converter manufacturers have invested a lot of human and material resources in the field of high-voltage frequency converter, and strive to occupy the commanding heights in frequency converter technology. However, the core IGBT devices of frequency converters have long relied on imports, which has become a bottleneck restricting the development of domestic frequency converters. After Wilkie enters China, this situation will be changed. Not only that, Chen Jianyi also hopes that Wilkie's parts and components will also be localized, mainly not considering procurement advantages, but that some domestic parts and components in China have reached the international level in technology, and some even surpass foreign products. The advantage of Wilkie is only the core technology. The goal of refined products can be achieved in China

in order to meet the challenges from different application fields, inverter products are also constantly being upgraded, with improved functions and diversified varieties. Insiders believe that, on the whole, the frequency converters in the new era have the following characteristics: first, they are fully digital and fully functional, which can compensate for load changes, especially the distributed high-end frequency converters with communication, networking functions and integrated PLC; Second, simple or industry-specific frequency converters, electromechanical integration and miniaturization; The third is networking and systematization. The construction cost is reduced through networking. Different types of frequency converters are configured with the same programming language and communication protocol through the fieldbus module. Chen Jianyi also believes that with the advent of new high-voltage power electronic devices, high-voltage and medium voltage converters will have considerable development. In the future, new frequency converters such as matrix frequency converters and green frequency converters will come out one after another

localization of foreign inverter enterprises

since the 21st century, China's inverter industry has been highly fissioned. Many foreign brands have established factories in China and implemented localized operations; The personnel and funds of Chinese local brands continue to separate and establish new enterprises, which are mainly concentrated in coastal areas, such as Shanghai, Guangdong, Zhejiang, Tianjin and so on. Chen Jianyi believes that the influx of foreign-funded enterprises will greatly promote the upgrading of China's frequency conversion technology

according to Chen Jianyi, there are more than 300 frequency converter manufacturers in the domestic market at present, and there are only about 20 to 30 major brands. In China's medium and low voltage inverter market, foreign brands still dominate. Most domestic enterprises have not been established for a long time, and their products have entered the market for a short time. It is difficult to compete with international well-known brands in terms of product maturity and brand awareness

the domestic inverter market starts with the entry of foreign brands, and foreign brands are mainly preconceived. The strength of China's inverter supporting industry is relatively weak. Domestic brands have a certain gap with foreign brands in terms of technology, processing and manufacturing, industrial design and financial strength. Through enterprise standards and advanced management experience, we can improve the formulation of industry standards and policies

it is understood that abb, Siemens, Fuji Electric, Mitsubishi Electric, Schneider, Emerson, Wilkie and other major foreign brands account for more than half of China's medium and low voltage inverter market. At the same time, most foreign brands have set up factories in China. Take Wilkie as an example. Although Suzhou, China, entered the Chinese market relatively late, it set up an office in Hong Kong as early as 1997 to investigate and study the Chinese market; In 2006, Wilkie moved its China office to Shanghai; In 2007, it began to build a factory in Shanghai

Chen Jianyi said that China's inverter market is still dominated by the price of the dual role of heating and cooling as the name suggests, which may lead to the difference between the inverter models promoted by many international brands in China and the world, and also provide a certain opportunity for the development of local inverter brands. Although domestic brands have not yet had the strength to compete with international brands such as Siemens, abb and Wilkie, they have shown certain competitive advantages in some product varieties and market segments, and their market share has gradually expanded

after entering the Chinese market, Wilkie paid great attention to the localization of Companies in China and boldly used Chinese high-quality parts. Make full use of China's local resources to show our advantages and maximize benefits through complementary cooperation. Localization is the key to Wilkie's victory. Chen Jianyi said that local enterprises have unique advantages in channels and production. Expanding the market through the acquisition of mainland enterprises will become one of the options for foreign capital to expand. Wilkie will not rule out the possibility of adopting this method in its future development

the market prospect of frequency converters is infinite.

with the rapid development of frequency conversion technology and the expansion of product functions, frequency converters have been unprecedentedly developed and applied in modern industries such as cement, elevator, printing, electric power, medicine, communication, transportation, electric power, electronics, environmental protection and other fields. Almost all industries of the national economy are inseparable from frequency converters. China, with sustained and rapid development, is a rare development opportunity for the global inverter industry. Chen Jianyi is very optimistic about the Chinese market

however, some experts pointed out that on the whole, the competition in China's inverter industry will become increasingly fierce. Because the market is very attractive and has considerable potential capacity, it continues to attract new participants in the industry. The existing market has formed a certain scale and is becoming more and more mature. In the future, resource plundering and market competition will be inevitable. With the continuous progress of technology, the stability of product quality is gradually improved, coupled with the advantages of service and price, the competitiveness of domestic manufacturers will become stronger and stronger. At present, few foreign-funded brands like Wilkie take the lead in realizing the localization of completely different resins. Some foreign-funded enterprises do not believe in the quality of parts produced by Chinese enterprises and prefer to spend high prices to establish luxury parts factories in China, which makes their product costs remain high and reduces their competitive advantage. Some experts predict that the monopoly of high-end products by foreign manufacturers will change in the next few years

Chen Jianyi believes that the potential demand of China's frequency converter Market in the next 10 years is a total of 300-400 billion yuan, of which atmospheric frequency converters account for about 60% of the share, and the demand for medium and high voltage frequency converters is relatively small

industry insiders pointed out that from the perspective of demand, frequency converters are also gradually diversifying. The emergence of general-purpose and special-purpose products is to meet the diverse needs of users. In addition, frequency converter manufacturers also pay more attention to product quality and use safety, and actively seek greater

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